Products that celebrate infinite choice.
SHINE | PROTECT | STRENGTH

Be your own HairXpert with Sofnfree

You know who you are. You know what you need. With our Classic Range the choices you make complement your busy lifestyle. That’s why Sofnfree’s trusted ultra-nourishing, fast-acting relaxer is perfect for your on the-go lifestyle.

Infused with vitamin E and a blend of natural ingredients Sofnfree Cortical Creme Relaxer reduces scalp irritation and leaves your hair smooth, shiny and healthy.

Be our own HairXpert with Sofnfree.

Sofnfree Classic Range
Free to Style… And Shine!
gel-maximum
250ml

Sofnfree Style’n Shine
Non-Flaking Styling Gel Maximum Hold

Sofnfree Styling Gel Maximum Hold with Panthenol for maximum hair control.

  • Non-flaking finish
  • Helps protect hair from styling and environmental damage
  • Locks in moisture for an intense shine

Panthenol occurs organically and can also be produced from natural sources. When absorbed into the body or hair, panthenol becomes vitamin B-5. It is widely trusted in hair care products because of its ability to improve your hair’s shine, softness and strength. It can also help protect hair from styling or environmental damage by locking in moisture.

gel-medium
250ml

Sofnfree Style’n Shine
Non-Flaking Styling Gel Medium Hold

Sofnfree Styling Gel Medium Hold styles and sets hair.

  • Non-flaking finish
  • Contains multi-vitamins and conditioners
  • Ensures a healthy-looking sheen

Did you know hair thrives on multi-vitamins such as protein, iron, zinc, and vitamin B12? That’s because they support the hair structure and growth and help to keep your scalp moisturised.

gel-normal
250ml

Sofnfree Style’n Shine
Non-Flaking Styling Gel Natural Hold

Sofnfree Styling Gel with multi-vitamins and conditioners delivers medium control without flaking.

  • Imparts intense shine
  • Delivers a soft and natural hold
  • Superior long-lasting gloss
Free to relax
125ml or 250ml

Sofnfree Cortical Creme Relaxer: Regular

Sofnfree Cortical Creme Relaxer – Regular. Ideal for medium to soft hair.

  • Boosted with vitamin E and other special ingredients to help reduce irritation on the scalp
  • Care for your hair and scalp during the relaxing process
  • Nourishes and supports hair to leave it straighter, shinier, and healthier
125ml or 250ml

Sofnfree Cortical Créme Relaxer: Super

Sofnfree Cortical Créme Relaxer – Super is best suited for coarse hair.

  • With Aloe Milk, rich in vitamins and folic acid to nourish hair during relaxing
  • Leaves hair feeling sleek and cared for
  • Helps to reduce irritation on the scalp leaving hair straight, shiny and healthy
sss-conditioning-shampoo
250ml

Sofnfree Healthi Shine Neutralising Conditioning Shampoo

Sofnfree Healthi Shine Neutralising Conditioning Shampoo with Aloe Vera has anti-inflammatory properties.

  • Helps reduce scalp irritation
  • Delivers a moisturising effect for scalp and hair, and contains vitamins C, E, B-12, folic acid, and choline content that may help nourish and strengthen hair
  • Trusted for its versatility for use on oily hair, brittle, dry or damaged hair, and also curly, and natural hair
Free to curl
250ml

Sofnfree Curl Moisturising Spray

Sofnfree Curl Moisturising Spray with Jojoba Oil helps to restore the optimum moisture balance in hair and lock it in.

  • Improves hair texture and condition without weighing it down
  • Hydrates the scalp to help avoid dandruff and itch
  • Suitable for natural hair and blowouts, and its fatty acids help protect hair from styling tool-induced heat damage
250ml

Sofnfree 2 in 1 Curl Activator Lotion

Sofnfree 2 in 1 Curl Activator Lotion activates and moisturises curls in one easy step without leaving any white residue.

  • It contains vitamin E to help promote healthy hair
  • Panthenol to condition and restore moisture
  • Glycerin for softness and sheen
450ml or 250ml

Sofnfree Healthi Curl S-Control Texturiser

Sofnfree S-Control Texturiser and Shampoo helps to smooth down hair cuticles.

  • Smooths hair strands and reduces frizz
  • Unique crème-like gel texture is lightweight while enhancing moisture
  • Delivers ultimate soft and separated curls
Free to care
250ml

Sofnfree Spritz-it

Sofnfree Spritz-it offers a no-fuss way to keep your hairstyle in place. Non-aerosol makes your hair softer and easy to manage and lends a light shiny finish to hair.

  • Achieves a firm hold in seconds on all style creations
  • For a softer look, run fingers through hair prior to combing it out
  • Imparts superior shine
350ml

Sofnfree Oil Moisturiser Lotion

South Africa’s favourite Oil Moisturiser with Keravite helps strengthen and repair damaged hair.

  • Provides nourishment and moisture to hair
  • Delivers incredible shine
  • Improved hair texture and flexibility

Keravite is an ingredient unique to Sofnfree Oil Moisturiser Lotion, and it combines an ideal combination of multi-vitamins with Keratin to deliver optimum results for your hair. Keratin is the fibrous protein that makes up your hair, skin, and nails.

350ml or 250ml

Sofnfree Shine Keravite Oil Moisturiser Spray

Sofnfree Keravite Oil Moisturiser Spray boasts a formula enriched with Keratin.

  • Maintains the proper balance of moisture
  • Protects hair against thermal damage and the use of blow dryers
  • It gives hair a truly healthy sheen and helps to strengthen and repair hair when dry

Keravite is an ingredient unique to Sofnfree Oil Moisturiser Spray, and it combines an ideal combination of multi-vitamins with Keratin to deliver optimum results for your hair. Keratin is the fibrous protein that makes up your hair, skin, and nails.

250ml

Sofnfree Nutrifeed Olive Oil Moisturiser Lotion

Sofnfree Nutrifeed Olive Oil Moisturiser Lotion is on-greasy and easily absorbed.

  • Helps to nourish and revitalise dry fragile hair
  • Light Moisturiser will not weigh hair down
  • Improves texture and styling flexibility

Olive oil has been trusted in haircare for thousands of years as it is believed to add shine, body, softness, and resilience. Modern day research indicates that it could have a major moisturising effect in that it could add softness and strengthen hair by penetrating the hair shaft and preserving moisture.

250ml

Sofnfree Nutrifeed Olive Oil Moisturiser Spray

Sofnfree Nutri-Feed Oil Moisturising Spray is specially formulated with virgin Olive Oil.

  • To nourish, revitalise, and restore moisture to dry, damaged hair
  • Your locks are left with an improved texture and shine
  • Your hair is resilient to styling damage
  • Imparts a healthy gloss finish

Olive oil has been trusted in haircare for thousands of years as it is believed to add shine, body, softness, and resilience. Modern day research indicates that it could have a major moisturising effect in that it could add softness and strengthen hair by penetrating the hair shaft and preserving moisture.